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Listen Show PodCast
The Secret Spelling Mistake That Cost Six Figures
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EP 99: Why PR Needs a Complete Rethink in 2026: Sarah Waddington
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Even experts fall into their own marketing traps.
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EP 98: Media Training Masterclass: How Leaders Land Messages in a Digital‑First World
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From Office to Remote: A Pandemic Pivot Gone Wrong
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EP 97: Ex-McKinsey Strategist: Why Your Strategy Will Fail - Faris Aranki
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Behind the Skip: How Eight Students Nearly Ruined a VIP Event
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EP 96: Community Isn’t a Campaign: Lessons from Comms Hero Asif Choudry
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The Unlikely Path from Vatican City to Kim Jong-un's Birthday Party
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EP 95: A £7K SEO Disaster to LinkedIn Success Story: Niraj Kapur
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I Forgot to Book the Entire Afternoon Session of my Event.
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EP 94: The Pink Batman Strategy: Finding Your Brand’s Inner Weird - Mark Terry-Lush
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How A Bird, A Lost Bag, And A Typo Taught Me To Safeguard My Marketing Career
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When Twitter Turned On Royal Mail
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I Booked The Billboards For The Wrong Week And Somehow Didn’t Get Fired
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EP 93: How Overinvesting in Performance Ads Cost Adobe's Andy Lambert £30k
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The Craigslist Sandwich Board Stunt That Misfired
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EP 92: What Ken Hughes’ 30-Foot Drop Teaches Brands About Loyalty
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Inside the Haircare CGI Mishap That Stopped a Campaign
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EP 91: How AI Is Transforming SEO: Chris Attewell on Google, Bing and the Future of Search
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I Lost $25,000 On Ads And Learned Exactly What Not To Outsource
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What Happens When Your Influencers Refuse to Use Their Own Names
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EP 90: The Body Shop Line That Haunted Vikki Ross
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From helping DJ Bob Sinclair to almost getting fired.
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EP 89: The Secret Brain Hack Powering the World’s Biggest Brands with Claire Koryczan
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Three PR Nightmares That Cost Brands Millions
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EP 88: How I Built a PR Agency from Zero During COVID - Darryl Sparey
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EP 87: From KFC’s Pricing Error to Expedia’s Deck Disaster: Lessons from Sam Benton on Creative Courage
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She controlled her narrative by revealing her darkest secrets first
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EP 86: When Google’s AI Stole Their Clicks: How Prohibition Turned a Traffic Crisis into GEO Strategy
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Breaking the BBC Homepage: Tales from the Trenches
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EP 85: AI-Written RFP Fail: Why Pitches Collapse
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Knowing When to Fold: A Transatlantic Marketing Lesson
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EP 84: Cracking the YouTube Algorithm: Lessons from Raw Data, Not Hype
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The Gap Year that Almost Became a Career Gap
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EP 83: Demoted at Deliveroo: Alice Ter Haar's Career-Shaking Failure
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Webinar FAIL: That Time I Forgot to Record Our Huge Influencer Webinar
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EP 82: Mastering LinkedIn Visibility: Four Steps to Turn Followers into Clients
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Direct Marketing F**k Up that Taught Me Everything Advertising Couldn't
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EP 81: How a Prestige Client Nearly Cost Alexandra Galviz Her Authentic Brand
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Food Marketing Gaffe: My Culinary Embarrassment with Meena Patak
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EP 80: The 1 B2B Thought Leadership Strategy You're NOT Using in 2025
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Sadie Straw’s Inbox Fail and the Wellness Campaign That Asked Too Much
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EP 79: Why the BBC's Spencer Kelly Said the iPad Would Fail, Hours Before Its Launch
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EP 78: From Zero Clients to LinkedIn Success: Sarah Clay’s Lockdown Marketing Fail
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EP 77: Mind Games: Richard Shotton Reveals Marketing's Hidden Secrets
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PR FAIL: I sent a press release that wasn't approved and made the 10 o'clock news.
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EP 76: How British Wool Turned 30,000 Farmers into Brand Advocates
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Media Training Error: The Constructive Dismissal Quip That Sparked a Training F**k Up
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The Molly Mae Effect: Salvaging Brand Reputation Through Community Engagement
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Marketing Mistake: Did I Just Break Stock Market Regulations?
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EP 75: Your Marketing Team Just Got Smarter Thanks to AI
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Marketing Blunder: When 500 Becomes 5K: A Coney Island New Year's Disaster
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EP 74: Are You Still Measuring Outputs When You Should Be Measuring Outcomes?
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FAIL: Hops and Dreams: The Beer That Nobody "Cheers'd" To
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EP 73: The Art of Authentic Brand Storytelling: Rachel Massey on Breaking Through B2B Blandness
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Marketing Mishap: Using My Name As My Password Wasn't Great
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FAIL: When your business feels like your baby, you take the losses personally
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FAIL: "I Started an Online Wine Business Right Before Lockdown"
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Oinking Outside the Box: Marketing Lessons from a Cartoon Pregnancy
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FAIL: I was almost printed on the front page of a national newspaper
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EP 72: Why Lazy Content Will Kill Your Brand
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Marketing FAIL: How I made 120,000 Anglers Angry
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EP 71: The Future of Chocolate Is Hidden in Volcanic Soil
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The Art of Global Content with Shaheen Samavati
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EP 70: "Getting Fired Was the Best Career Move I Ever Made"
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Severance: The Marketing Masterclass Behind Apple TV's Cult Show - Campaign Crunch
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EP 69: The Fake Follower Epidemic: Stop Vanity Metrics Killing Your Brand - Marketing Room 101 Special
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EP 68: AI, Reddit, and Micro-Virality: Our Social Media Trends for 2025
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EP 67: "I Didn’t Pay Myself for 3 Years" - How Agorapulse Built a Thriving Business
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EP 66: YouTube Dominance: Why Most Brands Fail at Video Marketing
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EP 65: How to turn passionate fans into your most powerful marketing channel, with Paul Archer
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EP 64: How a Family Cleaning Brand 'Swept Up' the Competition, with Howard Moss
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EP 63: Crisis Control 2025: What to Do When It All Goes Wrong
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EP 62: Why Comms Teams Are Wasting £10K a Month (And How to Fix It)
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EP 61: The Powerful Role of Psychology in Business and Marketing with Abby Dixon
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EP 60: How to Avoid the Dirty Tricks from the Media with Helen Nugent
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EP 59: Why Your PR ROI is Failing – And How to Fix It
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EP 58: It’s Better to Belong: The Art of Building Customer Loyalty in Competitive Markets
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EP 57: The £400 Billboard That Made Headlines: Mark Rofe’s Love-Seeking PR Stunt
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EP 56: From Zero to 110K Downloads: Master Podcasting in 2025 to Transform Your Brand
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EP 55: How Gap Leveraged TikTok Trends for a Bold Fashion Move
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EP 54: Failing Forward: Brian Keane’s Road From Broke to Bestseller
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EP 53: The Report That Scared CMOs: AI, Backlash, and Budget Squeezes
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EP 52: Unlocking 40% Profit Margins: The Secret to Agency Pricing Success
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EP 51: Why 80% of New Grocery Products Fail: Lessons from the Food & Beverage Sectors
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EP 50: 450K Emails in One Hour?! How a HubSpot Blunder Turned into a Nightmare
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EP 49: How to Build a Premium Brand: Insights from Lexus - Mat Thomas
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EP 48: £15M and 37 Downloads: Inside the Kylie Minogue Campaign That Went Horribly Wrong - Tom Goodwin
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EP 47: How Can You Overcome the Fear of Public Speaking? Jayne Constantinis
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EP 46: Why My Generosity Flopped: The Reciprocity Lesson Marketers Need - Phill Agnew Nudge
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EP 45: Is Guaranteed Coverage Really Just Paid Media in Disguise? Chris Pharo Explains
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EP 44: How Top Marketers Avoid Vanity Metrics and Focus on Real Growth
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EP 43: How to Master Strategic Copywriting and Boost Freelance Success with Sarah Townsend
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EP 42: Falling Over, Failed Funnels, and Facebook Ad Fiascos: 50 Episodes of Mistakes
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EP 41: How Class Diversity Can Be the Secret to Your Marketing Strategy with Lisa Thompson
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EP 40: Can a Government Campaign Change the World? Lessons from COVID and COP26 - Anil Manji
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EP 39: Why Weird Works: The Secret to Guerrilla Marketing Success with Peter Freedman
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EP 38: How your brand can get the most out of Pinterest - Meagan Williamson
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EP 37: How the Wrong AI Approach Is Costing Brands Big: Lessons for Smarter Implementation - Andrew Bruce Smith
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